Paid Search & ASO Superhero: Become a Growth Guru Across Channels
Day-to-Day
- Perform daily account management in Google ads and SA360
- Maintain and monitor keyword bids, monthly budget caps, impression share, quality score and other important account metrics
- Generate weekly, monthly and quarterly reports and analysis. Accommodate ad-hock reporting requests
- Review and analyse historical data for search campaigns; make recommendations for future refinements.
- Develop strategies to improve performance across all paid search campaigns
- Identify testing opportunities and implementing experiments
- Monitor the market trends, competitors behaviour to find ways to take advantage and be one step ahead
- Draft creative copy for review. Liaise with compliance department to ensure that all creative copies meet regulatory requirements
- Create landing CRO optimized page copies and Custom product pages
- Manage mobile app campaigns, analyse user behaviour and performance metrics
- Measure, analyse and report on ASO efforts, and the impact on the user acquisition funnel and performance
- Be a main point of contact for internal teams (sales, compliance, web) and handle requests
- Identify opportunities for growth and expansion in the current markets
- Stay on top of industry trends and developments
- Assist in process innovation, documentation and training resource development
We're Looking For
- General understanding of digital media and advertising is required. Preferred some marketing experience
- Experience working with popular PPC platforms (SA360, Google Ads, Bing, Apple search ads)
- Experience working with BI tools (Looker)
- Experience in App store optimization is a plus
- Experience with a project management tools such as Jira or Confluence is a plus, but not required
- Ability to prioritize and handle large volumes of tasks while meeting deadlines
- Strong analytical & quantitative skills
- Must be comfortable using Excel and working with large sets of data ( pivot tables)
- Fluency in English (both verbally and written)
Looking for team player, with strong work ethics and individual dedicated to team's success.
Hours: 40 hours/week - Monday to Friday, 9am-6pm, 3 days work from office
Ready to Apply?
If you're motivated to take on this challenge and contribute to our clients team's success, we'd love to hear from you. Please send your CV and a cover letter outlining your fit for the role. Selected candidates will be contacted for further discussions.
Your privacy is paramount to us. All personal information will be kept confidential and used solely for recruitment purposes, in accordance with legal protections.
Note: Only candidates selected for interviews will be contacted. IC Recruiting Ltd. is licensed by the National Agency of Employment (No 2087/22.07.2016) to operate in the recruitment field.
Company Description
Join an innovative multi-asset global trading platform. Designed by traders for traders, our client offers a comprehensive platform catering to the sophisticated investor. Participants can seamlessly navigate through a diverse range of asset classes, including stocks, CFDs, and cryptocurrencies, subject to the regulatory environment of each market. This platform stands as a testament to serious trading, providing agility and versatility across global financial markets.